In the future, there will be no difference between waste and energy.



HSBC : International Banking Service
From HSBC: "We are going to need multiple alternatives to fossil fuels. 'Sizing the Climate Economy' is HSBC's unique perspective on tomorrow's most promising innovations in the energy sector. Once you've read it, please recycle. The future starts here."
In 2012, HSBC launched a new advertising campaign about the future of commerce and business. The campaign demonstrates the company's foresight about emerging trends and economic shifts.


In the Future marketing campaign


http://www.hsbc.com/inthefuture