More people than ever will need medical treatment for hearing loss

George Prochnik : Author, journalist
"Society is noisier than ever, and ears everywhere are at risk of damage, warns author and journalist George Prochnik. In his latest book, The Pursuit of Silence, he notes that the ubiquity of background noise—traffic, portable music players, sound systems blaring music in restaurants and shopping malls—is contributing not only to damaged hearing, but also to memory loss, reading skills deficiencies, anxiety, insomnia, increased blood pressure, and cardiovascular disorders. Prochnik encourages listeners to adhere to the 60-60 rule: Turn the music down to 60% of the full volume or less, and listen for no more than 60 minutes a day."

Magazine "The Futurist"